Wednesday, 4 February 2009

Get Clients For Free (or even get paid)

To know how much you should spend to acquire new clients and customers, you need to know how much each customer is worth, over time.

Something that can be difficult to calculate.

If your clients cost you nothing, though, there's no problem. You just want as many of those kind of customers as you can handle!

For a great way to get customers, and especially clients, at no cost to you or even at a profit, there's nothing to beat speaking engagements.

In front of you, when you speak at an event, will be an audience of potential clients and customers, specially selected to be interested in what you offer.

Why else would they be there?

That's why conversion rates from attendees at seminars and workshops to customers and clients can be astronomical - close to 100% in some circumstances - but as they're all costing you nothing, any customers you acquire this way are good news.

Simply give your audience good information to demonstrate your expertise and your generosity, offer your services or product at a special rate or within a special package for 'today only' and see how many customers and clients you can pick up.

Get some practice at other people's events under your belt, especially if you're a bit nervous about the idea, then think about staging your own event. You could even get so good at the events that they earn more than your original business!

Roy

PS. Discover the secrets to the seminar/events business for one dollar!

Labels: , , , , , , ,

0 Comments:

Post a Comment

Subscribe to Post Comments [Atom]

<< Home